How to Add a Manager to Your Google Business Profile

Follow these 8 simple steps to grant manager access so your marketing team or agency can manage your listing, respond to reviews, and post updates.

8 Steps • ~2 Minutes

Before You Begin

You'll need to be signed into the Google account that owns your Business Profile. The person you're adding will receive an email invitation and must accept it before they gain access. Adding someone as a Manager lets them edit your listing without giving them full ownership.

1

Go to business.google.com and sign in

Open your browser and navigate to business.google.com. Sign in with the Google account that owns your Business Profile. You'll be redirected to Google Search with your business management panel visible.

Step 1: Google Business Profile landing page showing business management panel
Your Business Panel
Tip: If you manage multiple business profiles, make sure you're viewing the correct one before proceeding.
2

Select your business profile

If you manage more than one location, choose the correct business profile from the list. Your profile management tools will appear at the top of the Google Search results page.

3

Click the three-dot menu (⋮) and select "Business Profile settings"

Look for the three vertical dots (⋮) in the top-right corner of your business profile panel. Click it to reveal a dropdown menu, then select "Business Profile settings" — it's the first option.

Step 3: Three-dot menu with dropdown showing Business Profile settings option
Click Here (⋮)
Select This
4

Click "People and access"

A settings panel will open on the right side of the screen. Click "People and access" — it's the first option at the top. This is where you manage who has access to your Business Profile.

Step 4: Business Profile settings panel with People and access option highlighted
Click Here
5

Click "Add" to add a new user

In the People and access panel, you'll see the current users listed (including yourself as Primary owner). Click the + Add button near the top to begin adding a new person.

Step 5: People and access panel with + Add button and existing users list
Click + Add
6

Enter the email address of the person you want to add

In the "Add person" dialog that appears, type the email address of the person you want to grant access to. For example: [email protected]

Step 6: Add person dialog showing email field, role selection, and action buttons
Enter Email
7

Set the role to "Manager"

Under the Access section, select "Manager". This gives them the ability to edit your listing, respond to reviews, and post updates — without giving them full ownership or the ability to add/remove other users.

Step 7: Add person dialog with Manager role selected
Select Manager
Important: Only select "Owner" if you want to give the person full control, including the ability to add/remove other people and transfer ownership. For most cases, "Manager" is the right choice.
8

Click "Invite" to send the invitation

Once you've entered the email and selected the Manager role, click the blue "Invite" button. The new manager will receive an email invitation and must accept it before they gain access to your profile.

Step 8: Add person dialog ready to send invitation
Click Invite
Tip: After sending the invite, check with the person to make sure they received the email. They'll need to accept the invitation before they can access and manage your listing. Pending invitations will show in the People and access panel.

You're All Set!

Once the invitation is accepted, your new manager will be able to edit your business information, respond to reviews, update hours, post updates, and more — all without having full ownership of the profile. You can remove their access at any time by going back to People and access in your Business Profile settings.